We think cards and payments are at the heart of customer engagement. We leverage our expertise of running card portfolios, providing you with the insight and practical tools to change cardholders’ behaviour, increase engagement and profitability.
We believe cards and payments are the most important product line to improve customer relationships and engagement.
Our reasoning is simple: transactions demand customer engagement, while all other products can be forgotten once set up because they often work in the background. With cards and payments, the more transactions people make, the more they are engaging with your service over someone else’s.
We work from the customer’s perspective, designing solutions, experiences, offers and incentives to drive long-term behaviour change and increase engagement. Our approach drives greater primacy, leading to improved profitability, cross-sales and retention levels for our clients.
Our services draw upon our deep knowledge, experience and insights of best practice across Europe to deliver tangible results.
Our Services include:
Driving card usage habit:
Portfolio migration strategies
Customer experience and CRM planning
Product and market expansion strategies
Mixed wallet strategies
A major credit card portfolio was experiencing a dramatic increase in ‘non-interest bearing’ balances and ‘spending dormancy’, with a corresponding decline in retention and revenue growth. We identified the likely causes of these issues and helped our client to implement strategies to reverse these trends, reduce the cost of acquisition and improve the growth of their portfolio overall.
A leading European supermarket had expanded its services into retail banking with an exciting market launch, but soon realised that it was not reaching the target KPIs. We worked with them to identify the reasons why and from this, developed a new CRM strategy that resulted in activation KPIs doubling and a 20 percent improvement in usage levels.
A leading Nordic bank was looking to grow their cards business and double profitability levels. Our analysis identified underperforming product lines and targetable high potential growth segments, as well as gaps in their product and servicing processes. The final strategy included recommendations for a simplified product range, a new business monitoring and profitability model, new CRM and on-boarding processes and a migration plan for existing customers. The strategy has contributed to a significant turnaround in business prospects and is helping achieve an ambitious growth agenda.
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ChilliMint (Europe) Limited registered in England, number 6900260.
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Working at ChilliMint is both rewarding and challenging. You’ll be immersed from the start, giving you the opportunity to rapidly learn about, and prove yourself in, the financial services and banking sector.
We will match your commitment to us with all the encouragement and support you need to develop and maximise your potential. We are excited to offer huge opportunities to help you progress on your career path, from consulting analyst to full partner.
We work in small teams and from day one, you will be exposed to live projects and have delivery responsibilities. Additionally, you will be in direct contact with directors, partners and senior level clients. Whatever your level, you will be expected to contribute to team debates and client meetings. The below diagram illustrates the career path you could experience at ChilliMint.
We’re on the hunt for two ambitious, hard-working graduate consulting analysts to join our busy team.